The Story of How RSS Beat Microsoft
Source: buttondown.com
Not many people talk about how or why RSS won the content syndication war because few people are aware that a war ever took place. Everyone was so fixated on the drama over RSS’s competing standards (Atom vs RSS 2.0) that they barely registered the rise and fall of the Information and Content Exchange (ICE) specification, which had been created, funded, and eventually abandoned by Microsoft, Adobe, CNET, and other household names.